Main idea and its purpose
Osborn's question as a creative approach is appropriate to apply at the stage of experimentation, when you have already created something tangible, and you still don't know where to move and how to develop your product.
It is a creativity technique that uses questions to change certain aspects, components, or parts of existing solutions. It helps to gain new perspectives, systematically improve established ideas, improve processes or initiate innovations.
The main goal is to create alternative solutions, improvements or new ideas and to further develop existing ideas, products, processes or projects.
The rules Osborne came up with are:
· No criticism of ideas
· Choose from a large number of ideas
· Build on each other's ideas
· Encourage wild and exaggerated ideas
Application guidance: scope of application, for example, when working with a group of a certain age and composition; in individual work, etc.
First, you need to formulate a task, a problem or an idea for the development of your product.
Next, go through Osborne's 10 questions, which are aimed at developing ideas - What if what is:
1. Use differently
2. Find existing analogies
3. Change (color, size, movement... etc.)
4. Increase
5. Reduce
6. Replace (parts, properties.. etc.)
7. Move (swap parts, change the sequence...etc.)
8. Do the opposite (the opposite idea, in a mirror image, change roles...etc.)
9. Combine (what can be combined with...)
10. Transform (change properties - make liquid, solid, twisted... etc.)
It takes several hours to use the method. It is possible to use tables with Osborne questions, or a detailed description of the questions, a notebook, a pen for writing down answers and ideas. It is advisable to take a break after this stage, and after it proceed to the analysis of answers and the generation of new ideas.
The results of applying the method, for example, increasing the ability to go beyond standard solutions, etc.
As a result of using the method, not only the ability to experiment while creating a product is important, but also the very skill of asking questions about the use of common things, or during common actions: "How can it be done differently? What can be changed in what is?"
Choose a messenger:
Choose a messenger: